The MO.OM Concept

The MO.OM Concept


The versatility of concrete for a new stylistic dimension

Imagine a fluid paste that can take any shape and color, something that can be created as we wish, at any time and in any place, in order to give free rein to creativity. Such a thing does exist: concrete – the key to the modern architectural revolution. Concrete breaks down everything that fetters us. When the fetters cease to be walls, then “the cage becomes the concept.” – from Beppe Riboli’s notes.

The imagination, finally
free to broaden, stops tripping
on the material.
The constraints collapse.

(P. L. Nervi, Savoir construire)

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Day exterior
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